There are a variety of strategies available to any business owner with the savvy to build and maintain a website.
Get your website linked to from another website
Ensure your website has unique content that’s regularly updated
Include your web address in all of your written material and literature: business cards, letter heads, brochures and so on
Paid placements in search engine results: Google AdWords
Google Places and Yelp listings
Social Networking Sites: Facebook, Instagram or Twitter where you regularly engage with your clients/readers
